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Tegna’s Premion Acquires Next-Generation DSP Octillion Media To Expand CTV Ad Capabilities

Tegna’s Premion Acquires Next-Generation DSP Octillion Media To Expand CTV Ad Capabilities

Octillion is a next-generation demand-side platform (DSP) focused on Local CTV/OTT advertising. The acquisition will expand Premion’s capabilities in the CTV marketplace by combining Octillion’s technology with Premion’s award-winning local CTV/OTT advertising solution. 

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