TiVo has launched TiVo Xtend, a suite of end-to-end advertising solutions using first-party linear TV viewership data to help advertisers optimize incremental reach in campaigns spanning connected TV (CTV) and linear.
TiVo has launched TiVo Xtend, a suite of end-to-end advertising solutions using first-party linear TV viewership data to help advertisers optimize incremental reach in campaigns spanning connected TV (CTV) and linear.
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