U.S. JIC Fully Certifies Comscore, VideoAmp As ‘Transactional’ Currencies

U.S. JIC Fully Certifies Comscore, VideoAmp As ‘Transactional’ Currencies

The U.S. Joint Industry Committee (JIC) this morning announced Comscore and VideoAmp have received full certification as a transactional currency for the U.S. advertising marketplace.