Download Creative

Download Creative

Download Creative | 2022

Drawing from recent research and strategy, PSAs from NHTSA and the Ad Council prompt young men 21-34 to examine their own warning signs and take responsibility for their decisions behind the wheel by reminding them, “If you need to do something to make yourself okay to drive, you’re not okay to drive.”

How to Download Project Roadblock Assets

Download Broadcast Assets
Ready to get started? You can access these assets via Extreme Reach and the Ad Council.

Request Digital Assets
Go the extra mile with banners for mobile and web that allow you to extend your support of Project Roadblock online, reaching wider audiences and further spreading this critical message. Request Digital Assets

Project Roadblock 2022 Creative Preview