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Roku Channel Adds Local, Live TV Stations
Live, Local Content Is Crucial Element For OTT
HBO Max’s Customer Base Is Almost 30% Ad-Supported After Less Than One Year
Linear National TV Ad Spending Edges Up 1% in May: SMI
Inflation Drives Up Spending, Anxiety for Retail’s Busy Back-to-School Shopping Season
Carmax Sales Fall, but It Holds Onto Per-vehicle Profit
Leading National Advertisers 2022—Ad Spending by Medium, Category and Advertiser
TelevisaUnivision Finishes Upfront With Higher Volume
New Study! Video Devices & Media Usage
Linear Channels on SVOD Services? It’s Only a Matter of Time
Here Are The FCC’s ‘Auction 112’ Winning Bidders
Latest Retail Sales Data Shows Where Consumers Are Pulling Back
Privacy Rules Make Email And Other Digital Channels Less Effective, Study Finds
Parting Industry Thoughts From BIA’s Mark Fratrik
45 TV Promos Done With Imagination And No Money
Can NBCU Really Measure Ads’ Emotional Impact?
Emotional Attachment More Important Than Numbers?
Sports, Streaming Drive Volume As Fox Wraps Upfront
Ways To Market In A Recession
Horizon Tests Comscore Measurement as Local TV Currency Alternative to Nielsen
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