Industry News

• TV Ad Impressions Grew During 2021-22 Season: iSpot Report

• U.S. Vehicle Inventory up Slightly, Still Low

• PA GOP Senate Campaigns Spend $55M on Ads

• Nielsen Measurement Alternative Tests Reveal Concerning Data Trend

• Fox and NBCUniversal Upfronts Presenters Take Digs at Netflix and Disney “Paywall”

• The Latest Numbers on the Microchip Shortage: N.A. Plants Get Chip Reprieve

• Brands Spent $369M On Ad-Supported Streamers In Q1

• Fox Tries Something New By Holding Release Of Fall Schedule

• Ad Fraud Schemes Detected By DoubleVerify Jumped 70% in 2021

• Upfronts 2022: TV Market Faces Big Questions as Presentations Start

• U.S. Senate Campaign Ad Spending Surges Past Half a Billion Dollars

• Four Years Later, Legalized Sports Betting Keeps Spreading

• Nielsen’s Defiant CEO Says Company Stands Ready to Count, Despite TV Network ‘Noise’

• Madison Avenue’s Biggest Event Returns, to a Whole New World

• In Strong 1Q, Inflation Picks Up, But So Does Political

• Four Broadcast Networks Dominate Among All “Ad” Viewing Outlets

• While Cord-Cutting Accelerates, Streaming Growth Slows: Analyst

• Nielsen Says ‘Go-Shop Period Ends With No New Proposals

• TV Upfronts 2022—What Brands Should Expect From Ad Pitches

• Ron Bartholomew Named GM Of WNDU South Bend