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High Gas Prices Enhance U.S. Interest in Evs
For Ad Buys, Linear TV Still Primary
Close The CTV Gap
New Comscore CEO Jon Carpenter Rushing To Bring Clients Data Faster
Basics of Google Analytics 4 – What Sellers and Advertisers Need to Know
Station Groups Eye Comscore As Nielsen Panel Problems Remain Unresolved
MadHive And TransUnion Offer New Approach To Streaming TV Advertising
Melissa Jones Named VP-GM Of WDTN Dayton
KMTV Omaha Names Lisa Volenec VP-GM
U.S. TV Homes Using a Smart TV to Stream Up 15% Since 2020
U.S. Senate, House and Gubernatorial Midterm Ad Campaign Spending Hits $2.1 Billion
New iSpot DTC TV Advertising Report Reveals Spend, Impressions Increases Year-Over-Year
Council Finds New Phase Of ‘High-Velocity’ Data, Most Brands Still Not Using AI Pervasively
Sarah Fay On Ad Industry AI: ‘Don’t Do Nothing’
Gamers on Smart TVs Difficult To Reach With Traditional Ads: Samsung Study
NCLGS Leads To Optimism For Massachusetts Sports Betting
Betting Has Been Legalized and Made Available in 30 States and D.C.
U.S. Vehicle Inventory Stuck at 1.1 Million Vehicles
Emotional Attachment To TV Commercials – Should We Care?
Digital Remedy, Oracle Moat See 85% Reduction in Invalid CTV Traffic
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