TV Basics is a quick reference guide to measurement, trends, and ranker statistics available on the TVB website. Connect to the information you need, when you need it.
Planning & Buying
- Commercial Television Stations
- DVR Trends
- Over-The-Air Broadcast Television (OTA)
- National HUT/PUT Primetime Trends
- National TV Household Penetration Trends
- Latest Monthly Top 100 – A18-49
- Latest Monthly Top 100 – A25-54
- Syndication – Adults 18+ and 25-54
- Syndication – Women 18+ and 25-54
- Top A25-54 Syndicated Programs
- Top Sports and Specials Tracks
- TV Activity by Commercial Length
- TVB Insights Weekly TV Performance Metrics
- Broadcast Calendar | Nielsen Survey Dates
- Glossary
National & Local Planning Tools
Media Usage Studies
Government Data Resources/Indicators e.g. US Census, Consumer Price Index
Sports Reports