Industry News

• Nielsen Sees Uptick in Over-the-Air Households

• Marketron Premieres ‘Beyond Impressions’ Podcast Series At NAB Show

• Ad Spending Expands For 13th Consecutive Month In March

• RFS Installs ATSC 3.0-Ready Gear Atop One World Trade Center

• Takeaways From the 2022 Senate Q1 Fundraising Totals

• Automakers Cooperate In Promoting EVs At New York Show

• Nexstar Digital Names SVP Of Sales Marketing

• Broadcasters Launch Run3TV Platform Bringing Interactivity to NextGen TV

• 5 Stations Launch NextGen TV In Omaha

• More Buyers Excluded From New-Vehicle Market

• This Year’s Upfront Might Feel Like Business as Usual, but a Metrics Revolution Is Underway

• NBCU’s Kelly Abcarian Is Ushering In A New Measurement Era

• National TV Ad Spending Rose 37% to $9.74 Billion in Q1: iSpot

• The Pandemic Was Supposed to Push All Shopping Online. It Didn’t.

• Big Four Affiliates Push for Regulating vMVPDs

• Consumers Have Mixed Reactions To Automotive Innovation

• To Get Premium Streamers, Subscribers Go Direct To Company Sites, Less To Roku, Amazon

• NextGen TV Is Coming: More A Slow Walk Than A Sprint For Advertisers, Viewers

• Nielsen TV Ratings Stories, Dead At 72

• Stations Often ‘Last Local News Source Standing,’ Says Emily Barr at B+C Hall of Fame