Industry News

• Auto Industry Brings Electric Attitude, Ad Spend To Super Bowl LVI

• The Broadcast Revenue Rebound

• Nielsen May End Overnight Ratings

• Super Bowl Ad Rookies, Flush With New Cash, Swarm the Field

• NBCU Bets on Super Bowl LVI to Drive Peacock Premium Streaming Sign-Ups

• NBC Sticks To ‘Sunday Night Football’ Playbook For The Super Bowl

• NAB Show To Highlight Cutting-Edge Developments, Expanding Opportunities Of NextGen TV

• U.S.-Canada Bridge Blockade Adding Strain to Auto Supply Chain, Industry Groups Say

• Multiple-set TV Households Provide an Array of Access and Choice for Content-Hungry Viewers

• Sports Driving Ad Growth For Disney

• Ads in News Are More Effective

• Google Ranking System Will Give Local News Increased Visibility

• Super Bowl LVI Could See Record $7.6B Wagered

• Super Bowl Ads Impact Gen Z Buying

• New-Auto Prices Ease, but Still Above MSRP

• Survey Finds Nearly Half of U.S. Viewers Plan To Watch The SB Via Digital Channels

• Why 2022 Could Be A Renaissance For TV Advertising

• Nielsen, Comscore And VideoAmp CEOs Debate Measurement At IAB ALM

• Fox Corp. Posts 6% Ad Increase In Quarterly Revenue

• Tubi: AVOD Users Set to Surpass SVOD in 2022