News

• Big Spending in 2024’s Highest-Profile Senate Race Has Already Begun

• Should marketers care about free ad-supported streaming TV?

• Pearl TV To Discuss New ATSC 3.0 Deployments, Consumer Devices, Education At ATSC Meeting

• Indie Streamers, Broadcasters Launch Independent Streaming Alliance

• Scripps National Spelling Bee Gathers 9.2 Million Viewers

• Local News Close-Up: Birmingham Stations Make a Little Magic

• Tony Awards Viewership up 2% Versus 2022 With Streaming Audience Record

• KXAS-KXTX Dallas Makes Marketing Exec Changes

• Catch Up with Target Consumers as They Age Up

• Analysts Present AI Impact Study To 4A’s Board

• Every Major Cable and Broadcast News Network Now Run By Women

• Inventories Continue Steady Rise Despite Healthy Sales

• Vermont Sports Betting Bill Could Be Signed By Gov. Scott This Week

• ‘Inside the NFL’ Lands at The CW

• Nexstar’s Perry Sook Elected NAB Joint Board Chair

• NBC Sports Chief Pete Bevacqua to Exit

• Former Nielsen Sales Transformation SVP Paul Shortley Joins Relo Metrics As Chief Revenue Officer

• Nielsen Launches Local Streaming Insights Solution in Top 56 Markets

• The CW to Air Remaining Seven LIV Golf Tournaments Through End Of Year

• Young Consumers More Likely to Buy From Sustainable Advertisers: Viant Study