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Author: Anne

So, You Want to Be a GM?

Presented on: Feb 28, 2025 Moderator: Trisha Ripperger, SVP, Strategic Communications & Category Development, TVB & Executive Director, NEXT Women. Speakers:Kristie Gonzales, President & GM WXIA/WATL & VP, Media Operations, […]

CIMM TVB Local TV and Video Innovation Showcase

CIMM and the TVB are delighted to present this paper, a showcase of unique innovations in the local television and video ecosystem, reflecting the pressing industry need to adapt creative, […]

Capturing the 2025 Auto Customer

This page contains TVB broadcast member-only content. If you are a TVB member, please request access here. Agencies and Advertisers, request a password here.

2025 Media Comparisons Study

TVB Broadcast Members: when logged in, study decks will display for download. Create a TVB member account | Request forgotten password The 2025 Media Comparisons Study, conducted by GfK/NIQ and commissioned by […]

2024 Voter Funnel Study VOD

This page contains TVB broadcast member-only content. If you are a TVB member, please request access here.

2024 SVOD Study

TVB Broadcast Members: the study deck will display below for download when logged in. Create a TVB member account | Request forgotten password While streaming platforms continue to be a […]

The 2024 Voter Funnel Study

TVB Broadcast Members: study PPT & VOD is available when logged in. Create a TVB member account | Request forgotten password TV remains the most important influencer, as seen in […]

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