Industry News

CIMM and TVB Announce Local TV and Video Innovation Showcase

The Coalition for Innovative Media Measurement (CIMM) and TVB announced a new study that highlights innovations within the local television and video marketplace, with strategic recommendations and opportunities to foster a culture of continuous creativity and progress.

Feature Commentary: Three Reasons Local Broadcast TV News is Most Trusted, Most Valued

A recent study commissioned by TVB and conducted by Dynata sheds light on just how crucial local TV news remains in the daily lives of its viewers across America. The study, which surveyed over 3,000 respondents, unearthed several compelling insights that underscore the pivotal role of local broadcast TV in people’s lives.

Several community organizations, including MANA – A National Latina Organization, the National Urban League, the Hispanic Federation, and the National Hispanic Foundation for the Arts. are voicing their support with the effort to convince the Federal Communications Commission to modernize its media ownership rules.
The industry veteran will step down at the end of 2025 after more than 15 years of leadership at the trade association.
The news director at WOI in Des Moines, Iowa, is picked to run journalism at the Sarkes Tarzian NBC affiliate in Tennessee.

Events Calendar

TVB NEXT Women: Coffee with Angela Betasso

Grab a cup of coffee and join Trisha Ripperger, SVP, Strategic Communications & Category Development at TVB, for a conversation with Angela Betasso, president at JDA.media. Angela has extensive experience in the […]

AAPC Pollies 2025

Pollies 25 is not just an event—it’s a three-day, immersive experience like no other. It’s the venue to establish meaningful relationships with the brightest minds shaping the future of political consulting and […]