Word of mouth is a critical influencer and form of marketing. The 2025 Media & Conversations Study assesses and quantifies the role of media in influencing conversations across demographic groups, political party affiliations, ethnicities as well as key product categories. Questions addressed: To find the answers to these questions and more, TVB commissioned GfK/NIQ to conduct a […]
TUNE IN on Tuesday, May 13 at 2pm ET for a live webinar on Youth Gun Violence Prevention with the Ad Council. Get insights on how you can be a part of the solution and support their new “Agree to Agree” campaign.Register now to save your spot!
Pollies 25 is not just an event—it’s a three-day, immersive experience like no other. It’s the venue to establish meaningful relationships with the brightest minds shaping the future of political consulting and to learn from industry leaders navigating today’s complex political landscape. You’ll gain actionable strategies and tangible takeaways to help you master modern voter engagement techniques, […]
