Events
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The Power of OTT Streaming and Resurgence of Local Marketing
The shift in TV viewing towards streaming creates new demand in reaching local audiences. New breakthroughs show how OTT streaming can be personalized at scale. Gamut, the leader in local...
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NEXT Women: SkillUp Career Planning for 2023
Join NEXT Women for this new skill building series focused on professional development. Abby Auerbach, CCO, TVB & Executive Director, NEXT Women, joins Winnie da Silva, Leadership Strategist & Executive...
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TVB Webinar: 2023 U.S. Local TV Advertising Forecast
Moderated by: Brad Seitter, EVP, Business Development, TVBPresented by:Rick Ducey, Managing Director, BIA Advisory ServicesNicole Ovadia, VP, Forecasting and Analysis, BIA Advisory ServicesIt’s been a mixed year with successes and...
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Voter Funnel: The Importance of Media When Winning Is Everything
Presented by: Hadassa Gerber, EVP, Chief Research Officer, TVB The 2022 midterm elections were a battle for control of the Senate, House and significant ballot issues. In this high-stakes environment,...
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The Automated Local TV Marketplace: What’s new for buyers and sellers
Sponsored by WideOrbitHost: Abby Auerbach, EVP, Chief Communications Officer, TVBModerator: Fred Lee, VP of Sales, Marketplaces, WideOrbitBroadcast Guest: Garrett Pope, VP, Traffic and Sales Systems, Gray TelevisionWideOrbit’s Fred Lee will...
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NEXT Women: So, You Want to Be an LSM, DSM or NSM?
Speakers:Nikki Decker, Local Sales Manager, WDAF (Nexstar)Tara Schessler, Digital & Local Sales Manager, WAOW (Allen Media)Laura Hargis, National Sales Manager, KXXV, KRHD, KZTV, KAJA (Scripps) Moderator: Abby Auerbach, CCO, TVB...
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2023 Media Comparisons Study
Presented by: Hadassa Gerber, EVP, Chief Research Officer, TVB One of our most popular studies, Media Comparisons highlights how Americans use both traditional and digital media platforms. Join us on...
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TVB Webinar: Auto Market Charging Forward in 2023
Moderated by: Brad Seitter, EVP, Business Development, TVBPresenters:Steve Sturm, Executive Automotive Consultant, TVBTrisha Ripperger, Chief Marketing Officer, Tom Wood Group (Indianapolis) Steve Sturm will provide a comprehensive overview of the...
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TVB Webinar: Purchase Funnel: The Impact of Advertising on Purchase Behavior
Presented by: Hadassa Gerber, EVP, Chief Research Officer, TVB With the growth of competitive media platforms, how impactful is TV in the consumer purchase decision process? Are advertising exposures on...
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TVB Webinar: Sports Betting
Presented by: Hadassa Gerber, EVP, Chief Research Officer, TVB This webinar will focus on online sports betting, a hot category for local TV stations. We will share findings from two...
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NEXT Women Webinar: So, You Want to Be a GM?
Speakers:Marilu Galvez, President and General Manager, WABC-TV (ABC)Teddie Gibbon, Vice President and General Manager, KXLY Television/Phase 3 Digital (Morgan Murphy Media) Moderator: Abby Auerbach, CCO, TVB and Executive Director, NEXT Women...