E.W. Scripps: A Company at Home with Continuous Change
The leadership and employees of The E.W. Scripps Co., TVNewsCheck’s 2022 Station Group of the Year, are guided by a devotion to impactful journalism and the long-term sustainability of the group. They’re not averse to bold moves and risks that will deliver it.
TVN Names E.W. Scripps Station Group Of The Year
The E.W. Scripps Co. is laying down foundations for longevity on multiple fronts, cultivating a strong national TV networks strategy; investing deeply in both OTA and OTT platforms; leading groundbreaking work on NextGen TV and its potential applications beyond broadcast; and never wavering in its commitment to journalism as a core company value.
Newsy Ramps Up Its Daily Programming, Focusing on Non-Partisan Reporting
Newsy is debuting a range of news shows only a month after launching as an OTA network. The shows are all distinguished by one North Star: provide straightforward, opinion-free news across multiple platforms.
Scripps 3Q Adjusted Station Rev Down 15%
The drop to $331 is pegged to lower political ad revenue, that more than offset an 18% increase in core advertising to $167 million.
Scripps Octane Verify Helps Buyers Measure Streaming And Linear Ad Performance
Scripps has introduced a suite of new linear attribution features to its Scripps Octane Verify solution, an integrated advertising and measurement tool that advertisers are using to gauge the effectiveness of Scripps Octane OTT and linear ad campaigns.
Scripps Literacy Campaign Distributing 200,000 Books To Kids
The national If You Give a Child a Book… campaign will distribute more than 200,000 books to kids in low-income households across the country this school year.
Andrés Chaparro New GM Of KXXV-KRHD Waco
Andrés Chaparro, the former GM of KDEN Denver, is tapped by Scripps to lead its ABC affiliates in Texas.
Talking TV: Newsy Gets a Major Reboot
TVNewsCheck’s Michael Depp talks with Eric Ludgood, head of Scripps-owned Newsy, which saw a major overhaul and expansion of its programming as it now reaches 90% of U.S. TV homes with a significant OTA expansion.
Dave German Named KMTV Omaha VP-GM
Scripps’ CBS affiliate KMTV Omaha, Neb., appointed Dave German vice president and general manager.
Scripps Donates 500,000 Books Through Childhood Literacy Campaign
The E.W. Scripps and the communities where it does business are teaming up to ensure kids in low-income households have access to books. The annual If You Give a Child a Book … campaign has distributed more than 500,000 books since its launch in 2016.
Scripps 2Q Adjusted Station Rev Grows 22%
Scripps announced second quarter results, including Local Media (its TV stations and local brands on all platforms) revenue of $325 million on an adjusted-combined basis, up 22% from the prior-year quarter.
Defy TV and TrueReal to Debut Today
The two newest members of Scripps unveiled their programming lineups, with Defy targeting men 25-54 and TrueReal focusing on women 25-54. Both will be available to 92% of the United States.
Advertisers Adopt ‘Holistic’ Approach on Streaming
Executives from Scripps, CMG, CBC and Disney agree that advertisers are warming to the fact that neither a linear- nor digital-only approach can be as effective as a multiplatform buy.
Scripps’ Lisa Knutson on Building a Free-TV Powerhouse
At a time when so much focus is on pricey pay television and the launches of so many streaming services, Scripps’ swift success with its networks and largest portfolios of OTA brands has been impressive.
Scripps CEO on Why He’s Bullish on OTA TV
E.W. Scripps is expanding the audience for its Newsy channel. The news offering that’s available via OTT apps will go on the air in Scripps’ 41 broadcast markets, reaching some 80% of U.S. TV households.
Local Now Partners With Scripps to Expands Local News
Allen Media Group’ free streaming platform Local Now today expanded its local news footprint through a new agreement with E.W. Scripps.
Scripps Working With Amazon on OTT Ads for Local Businesses
E.W. Scripps is working with Amazon Advertising to bring its over-the-top advertising offerings to local businesses.