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Ampersand Works With Blockgraph To Bring Acxiom Data To TV Ads

Ampersand Works With Blockgraph To Bring Acxiom Data To TV Ads

Ampersand and Blockgraph have gotten together to make it easier for media buyers at Interpublic Group agencies to use data from IPG’s Acxiom unit to plan and buy audience driven multiscreen TV campaigns.

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