There’s a science behind what commercials you see and when you see them. A Rensselaer Polytechnic Institute (RPI) team says they’ve proved it, with work resulting in a model they claim delivers a 3%-5% revenue increase for TV networks.
There’s a science behind what commercials you see and when you see them. A Rensselaer Polytechnic Institute (RPI) team says they’ve proved it, with work resulting in a model they claim delivers a 3%-5% revenue increase for TV networks.