News

• In Streaming Era, Local News Still in Demand

• TV Ad Spending Up 9% in January, Hitting Pre-Pandemic Levels: SMI

• Nielsen: Streaming Hit Record Levels in January 2022

• Will Trade Desk’s Direct-To-Publisher Ad-Tech Solution Shake Up Digital Advertising?

• Streaming Needs To Get Its Competitive Due

• Retail Sales to Rise 7.2% To $4.79T in ’22

• Diverse Content Drives TV Antenna Use, Study Finds

• Half of Dealer-Bound Cars ‘Pre-sold’

• How To Navigate the World of Infinite Advertising Measurement Tools in 2022

• Univision Adopts Ad-ID To Improve Targeting, Delivery For Ads Aimed At Hispanic Viewers

• Ransomware Attacks On Broadcasters Hit ‘Ocean’s 11’ Sophistication

• NBCU Claims Super Bowl Streaming Record with ‘Average Minute Audience’ of 6 Million

• Television Is Most Important In Influencing Purchase: TVB Study

• 68% Of CTV Viewers Engage With Ads

• Demand for Used Vehicles Remains Strong

• Retail Sales Jump in January, Beat Estimates

• Audra Swain Departs WJZ Baltimore GM Post

• TelevisaUnivision Unveils Plans for Streaming Service in Spanish

• Gray Launching Media Training Center To Help Enhance Industry Diversity

• Clinch Working With LG Ads To Enable Creative Optimization