NRF Says It Doesn’t See a Recession in 2022
Despite two consecutive quarters of decline, the U.S. economy still does not appear to be in a recession and remains unlikely to enter one this year, National Retail Federation chief economist Jack Kleinhenz.
Maryland Mobile Sportsbooks Launch Sees Movement From SWARC
Maryland could see regulated mobile sportsbooks launch this year as the Sports Wagering Application Review Commission (SWARC) approved draft regulations.
Melissa Crawford Named GM Of KNSD-KUAN San Diego
NBCUniversal Local moves the promotion exec from WNBC New York to lead the NBC-Telemundo duo.
Scener Launches Mobile App to Simplify TV Viewing
The new app merges universal search with integrated tv control and social viewing for simplified content discovery and streaming.
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Super Bowl Ad Rookies, Flush With New Cash, Swarm the Field
NBC says its broadcast of Super Bowl LVI will have 30 new advertisers representing about 40% of the total advertisers in the game.
Mediahub To Use Unaccredited Performance Data As ‘Currency’ For Ad Buys On Univision
IPG’s Mediahub unit this morning announced a deal with Spanish-language media giant Univision to utilize third-party performance data as a “currency” for ad buys on its media outlets.
2021 Excellence Award Honorees
TVB’s Excellence Awards recognize outstanding thought leadership, vision, business practices and dedication to the local broadcast TV industry. TVB 2021 Excellence Award for Career Achievement Honoree: Tim Busch, former President, […]
BIA Advisory: 2021 State of Women in Local Broadcast TV
TVB NEXT Women commissioned BIA Advisory Services to conduct a 2021 survey on the state of women in the local broadcast TV industry. The survey was administered in March/April 2021, with […]
Co-op Advertising & Trade Promotion Terms
30 Day RuleFTC rule, which requires that mail-in offers for which the consumer has submitted payment must be shipped within the time promised or 30 days if a time is […]