There’s a glaring disparity in the advertising realm that’s often overlooked: Adults 50+ represent over 46% of the U.S. population and over 50% of consumer spending, yet they are largely invisible in TV advertising.
There’s a glaring disparity in the advertising realm that’s often overlooked: Adults 50+ represent over 46% of the U.S. population and over 50% of consumer spending, yet they are largely invisible in TV advertising.