News

• FuboTV Integrates Free Pick’Em Sports Game Into Live TV Stream

• Great Advertising Is Local

• How Top TV Advertisers Plan To Spend Amid Economic Headwinds

• BIA Cuts 2022 U.S. Local Ad Rev Estimates To $167.4B

• Nexstar Learns To Live Without Auto

• Media Rating Council Gives CEO George Ivie New Deal through 2027

• MadHive And Katz Media Group Unveil Political Ad CTV Marketplace

• Innovid Unveils New Cross-Platform Audience Measurement Product

• NBCU Upfront Nearly Done, Claims ‘High-Single Digit’ Price Hikes

• Nielsen One Alpha Will Show Ad Campaign Business ‘Outcomes’ Data

• Nexstar, Altafiber Reach Long-Term Distribution Deal in Ohio Market

• Back-to-School Sales to Rise 7.5%

• Magna Forecasts 11% Advertising Growth for ’22

• ATSC 3.0 Chases ‘Cloud-First’ Cars

• Top ‘Ad Supported’ “Must Keep TV” Brands

• Consumer Comfort With In-Store Shopping Is Back

• FanDuel Group Introduces New Television Spot Featuring a Growing PGA Tour Talent Roster

• Is Vermont Sports Betting Incoming With New Study Committee?

• Why MRC’s New ROI Measurement Draft Standard Doesn’t Have Many Takers for Accreditation Yet

• Wholesale Auction Companies Seeking To Reinvent Amid Change