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SureWaves
Dan Lyons, President
danlyons@surewaves.com
713-906-2929
www.surewaves.com
Founded in 2006, SureWaves is a TV Ad Tech pioneer, holding 50+ patents, stitching together Artificial Intelligence and Robotics to build Transformational Broadcast Sales Technology that ends difficult transactions, automates order stewardship, and ushers in revenue prosperity.
WideOrbit
Toni Coonce, Chief Revenue Officer
tcoonce@wideorbit.com
1160 Battery Street, Suite 300
San Francisco, CA 94111
www.wideorbit.com
WideOrbit helps media companies do more business by making it easier to buy and sell advertising. Say Hello to a Wider World with WideOrbit, the one platform that ties everything together, from pitch to payment. In a rapidly evolving media landscape, doing more business means doing less paper-chasing, less back-and-forth between systems, and less data re-entry. Only WideOrbit brings a Wider-World approach, providing the broader capabilities, bigger insights, and better connections that media companies need. That’s why so many industry leaders – including E.W. Scripps, the Sinclair Broadcast Group, Gray Television, TEGNA, Graham Media Group, and Audacy – have partnered with us since 1999. WideOrbit is a wholly-owned subsidiary within the Lumine Group companies. Lumine Group Inc. (TSXV:LMN), is a Canadian listed company, with Constellation Software Inc., (TSX:CSU), a multi-billion dollar public company, as its majority shareholder. WideOrbit is headquartered in San Francisco with offices worldwide. Learn more at wideorbit.com.
Comscore
Marie Scoutas, Vice President, Marketing Strategy
press@comscore.com
www.comscore.com
Comscore is a global, trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore empowers media buyers and sellers to quantify their multi-screen behavior and make meaningful business decisions with confidence. A proven leader in measuring digital and TV audiences and advertising at scale, Comscore is the industry’s emerging, third-party source for reliable and comprehensive cross-platform measurement.
Katz Television Group
Pat House, Executive Assistant
pat.house@katzmedia.com
212-408-3611 (office)
201-532-8484 (mobile)
www.katztvgroup.com
LinkedIn | Facebook
Katz Television Group has been a cornerstone of the American broadcasting landscape for over 130 years. Today, we proudly represent a comprehensive portfolio of broadcast groups, encompassing more than 700 television stations and their digital extensions.
Our influence has been shaped by decades of connecting top marketers with the diverse communities that define America. This deep-rooted experience allows us to offer unparalleled local connections, providing a unique advantage in today’s competitive media environment.
While the media landscape continues to evolve, we remain steadfast in our belief in the enduring power of local linear television. For many local advertisers, reaching key audiences effectively still depends on this medium. Local television remains a critical platform for engaging the Adult 35-64 demographic, a group with significant spending power for most national brands.
In an age where media choices are abundant, it’s essential to understand the true reach and impact of various platforms. We continue to analyze the data and trends shaping our industry, ensuring that our clients have the insights needed to make informed decisions about their advertising strategies. With only 24% of all streaming being ad-supported, local linear television continues to offer a unique and valuable opportunity for brands to connect with their audiences.
Based in New York City, with 10 regional offices across the country, Katz Television Group is well-positioned to deliver advertising solutions that resonate deeply within local markets and amplify a brand’s presence on a national scale. In today’s media environment, the power of local linear television remains unmatched.
Locality
Ann Hailer, President of Broadcast
ann.hailer@locality.com
Zach Mullins, SVP, Channel Partnerships
zach.mullins@locality.com
www.locality.com
LinkedIn | Facebook | Instagram | X
Locality is the industry’s preeminent local television solutions provider, committed to addressing the evolving needs of advertisers by unlocking the power of local and driving dollars to the local video marketplace. Locality brings together the best talent in both broadcast and streaming helping brands tap into the mindset of the local consumer and precisely reach optimal markets. Having served more than 1,500 ad agencies and 4,500 advertisers, to date, Locality offers the best premium inventory that the industry has to offer to help brands optimize their spend and target audiences at scale with direct access to over 150+ streaming publishers and 300+ local broadcast stations. Our team operates from 11 locations across the U.S. designed to strategically service 100% of DMAs. For more information, please visit www.locality.com.
NEXT Women
Abby Auerbach, Executive Director
abby@tvb.org
www.tvb.org/next-programs/next-women/
Founded in 2020, TVB’s NEXT Women program helps identify, prepare and advocate for women in the local broadcast television industry as they aspire to leadership roles. Members of NEXT Women include professionals from TV stations, broadcast groups, sales rep firms, media agencies, media research and ad tech companies. NEXT Women provides resources and community for professional and personal development, empowering and preparing women for advancement at each stage of their careers. The program fosters leadership, communication and professional skill building through engaging programming, including webinars, video sessions, podcasts and live networking events.
Nielsen
Paul LeFort, Managing Director, Local TV Client Services
paul.lefort@nielsen.com
www.nielsen.com
At Nielsen, we’re relentlessly dedicated to understanding everything about the Audience. What people experience and love, or what they don’t and why.
From the first radio programs to today’s emerging media platforms, we explore the story of the Audience. By connecting with people across all their devices and understanding their perspectives, we help brands and creators make more of what people want, plan for what they expect, and help engage them more deeply.
We’re at the center of people and technology, creating value for brands and creators to power a better media future for all people. Our reach is broad, our efforts inclusive. We look at big data through the lens of the Audience, bringing their perspective into every equation. Because ultimately, the future is driven by their choices. And the story of the Audience is the story of all of us.
Audience Is Everything®