TVB Features

TVB's Weekly Television Performance Metrics

Nielsen’s recently released Local Watch Report confirms Live TV still accounts for the bulk of our screen time. The AFC and NFC Championship Games were the highest-rated programs in week 17. Charlotte is our market of the week.

Cable & ADS Nov 2014

National Wired Cable penetration continues to decrease, dropping down to 56.9% in Nov’14. ADS remains relatively unchanged at 32.9%, and Broadcast Only homes increased to 10.7%.

Nielsen Q3 Total Audience Report

What You Need to Know—key points highlighting the strength of the local broadcast industry.

2014-2015 DMA Ranks

New season's reports for all 210 DMAs now available.
People News
The people making moves into industry leadership.
 

CES 2015

News from the Consumer Electronics Show in Las Vegas.

'Quotable'

“When this TV season is over, the headline should be: ‘Broadcast television is alive and well.” —Gary Newman. Co-Chairman, CEO, Fox Television Group
Broadcaster Briefing
Articles and announcements about Broadcast Television Companies.
 

Industry News

Nielsen Isn’t Leaving the Living Room

The company best known for its television ratings is being underrated by Wall Street. But Nielsen is far more defensible than the headlines suggest.

Small Screen Is Big Player at Sundance

“TV is where all the money is, and where a lot of the creative risk-taking is celebrated these days,” said Reed Martin, author of “The Reel Truth,” a guide to making an independent film.

Why Your TV Show Needs To Always Be On

In this era of highly fragmented audiences and on-demand entertainment, the opportunity for success is less about developing a TV show, and more about building an always-on brand.

The $5 Billion Presidential Campaign?

The 2016 White House race has the potential to crush previous spending records.

NBC’s Super Bowl Social Strategy: A Selfie World Record

In an attempt to own the social media conversation too, NBC is rolling out what it is calling the most comprehensive online campaign to date to promote its coverage of the Big Game.

Vimeo Launches VOD Publisher Network With Partners CBS, The Atlantic

Online video sharing service Vimeo launched the Vimeo On Demand Publisher Network with distribution partners including CBS, The Atlantic and Metacritic, the company announced.

The Rise of TV’s Second Season

The second season of a series has become more important than ever. Networks cater to this with less front-loading in their marketing and production budgets.

A LUMA-style Depiction Of TV As It Collides With Digital

WideOrbit created its own "LUMA-style" chart to depict the landscape. The picture alone is worth more than a thousand words, but there are some interesting things to point out.
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