Automakers increased their spending on television media last month, largely thanks to the Olympics, according to iSpot.tv. In July 2021, automakers spent an estimated $164 million according to iSpot — an increase of nearly 60% year-over-year.
Agencies & Advertisers: Some content in this section is protected, please request access here.
Automakers increased their spending on television media last month, largely thanks to the Olympics, according to iSpot.tv. In July 2021, automakers spent an estimated $164 million according to iSpot — an increase of nearly 60% year-over-year.
© 2023 Television Bureau of Advertising, Inc. All rights reserved. Republication and redistribution of this report in total, other than by TVB members or its authorized agents or designees, without written permission is strictly forbidden. Any republication, in whole or in part, must include credit to TVB and its sources.
Website Designed by Sfera Interactive