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Stores Still Key to Retail Sales

Stores Still Key to Retail Sales

According to the Forrester 2021 Online U.S. Retail Forecast, U.S. e-commerce grew 30% in 2020. Despite strong e-commerce growth, Forrester predicts that stores will continue to capture most retail sales by 2024, including 71% of all U.S. retail sales and 64% of U.S. non-food-and-drink sales.