TVB says TV advertising is the best way to reach Mother’s Day shoppers. The GfK 2021 Purchase Funnel data shows that 54% of in store shoppers and 53% of online shoppers picked linear TV as the most important influence on their product awareness.
TVB says TV advertising is the best way to reach Mother’s Day shoppers. The GfK 2021 Purchase Funnel data shows that 54% of in store shoppers and 53% of online shoppers picked linear TV as the most important influence on their product awareness.