In 2021, Nexstar Media Group was the top television broadcasting company by total revenue, BIA Advisory Services finds. But, there’s a perhaps premature presage that’s been computed by the firm that puts a new entity at No. 2.
Broadcast Members: To access additional exclusive content login.
Research Content Updates Q2 2024 | Take the TVB.org Research Virtual Web Tour
Post Analysis Guidelines
Back to School & College
Local Broadcast TV News Study
Linear TV/Streaming: It’s Not Either/Or, It’s AND
2024 Sports Survey
2024 Purchase Funnel Study
2024 Media Comparisons Study
Nielsen’s Gauge Report Doesn’t Tell The Full Story
TV Value in a Digital/Streaming World
TV Basics
Category Studies
Broadcast TV is Key for Advertisers
TV Programming
2023 American Conversation Study
Agencies & Advertisers: Some content in this section is protected, please request access here.
Post Analysis Guidelines
Nielsen’s Gauge Report Doesn’t Tell The Full Story
Thought Leadership for Marketers
Broadcast is Key for Advertisers
Transitioning to Impressions
L + 1 Makes Business Sense
National & Local Planning Tools
Creating Local Strategies
TVB Insights Weekly Newsletter
Local TV is CrossPlatform
In 2021, Nexstar Media Group was the top television broadcasting company by total revenue, BIA Advisory Services finds. But, there’s a perhaps premature presage that’s been computed by the firm that puts a new entity at No. 2.