Following a similar recovery with other advertising platforms, the U.S. TV upfront market is estimated to climb 7.6% this year to reach $19.9 billion for the 2021-2022 TV season, according to eMarketer.
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Following a similar recovery with other advertising platforms, the U.S. TV upfront market is estimated to climb 7.6% this year to reach $19.9 billion for the 2021-2022 TV season, according to eMarketer.