2024 Media Comparisons Study

Presented by: Hadassa Gerber, EVP, Chief Research Officer, TVB One of our most popular studies, Media Comparisons highlights how Americans use both traditional and digital media platforms.

NEXT Women: So, You Want To Be In Sales Leadership?

Moderator: Abby Auerbach, CCO, TVB and Executive Director, NEXT Women Speakers: Nicki Harkrider-Probey, VP & Revenue Officer, Strategy, Enablement & Marketing, TEGNA Stephanie Slagle, VP & Chief Innovation Officer, Graham Media Group Are you curious about what it takes to advance to sales leadership roles and what these roles entail? Join moderator Abby Auerbach and […]

Purchase Funnel: The Impact of Advertising on Purchase Behavior

Presented by: Hadassa Gerber, EVP, Chief Research Officer, TVB How impactful is TV in the consumer purchase decision process? Are advertising exposures on different platforms equally important to the consumer? The Purchase Funnel study fielded by GfK looks at the influence of 20 media platforms on consumers’ decision-making process.  Findings include:

2024 ANA Media Conference

In a world where the media landscape is constantly evolving, the role of media leaders has never been more critical. Today's marketers are charged with deploying substantial budgets to reach and engage consumers in an era of seismic shifts in technology, platforms, content distribution, and audience behavior. The 2024 ANA Media Conference, March 18–20 in Orlando, Fla., […]

4A’s Advancing Talent Virtual Conference and In-Person Networking Event

On March 28, the 4A's Advancing Talent virtual conference will focus on critical topics impacting today’s agency workforce ranging from return-to-office policies, neurodiversity and accessibility, mental health, AI implications, DEIB initiatives, leadership strategies and nurturing multigenerational teams. The event is designed for anyone who makes talent decisions, be it recruiters, talent specialists, HR leaders, DEIB officers or […]

AAPC Pollies 2024

Politics is a relationship business. Pollies ‘24 is designed to bring our community together to reconnect and ready ourselves for the new challenges ahead. As The Political Consulting Event of the Year, the Pollies is your best opportunity to grow your skills and expand your network. No other industry event offers the same caliber of […]

ANA Virtual Diversity Fair: In-Depth Chat & Black-Owned Media Companies Presentations

The imperative to diversify the marketing supply chain comes with the challenge of identifying appropriate resources, including media outlets, agency partners, and other marketing services providers. In an effort to meet that need, the ANA has curated a list of certified diverse suppliers; additions to this list are being made regularly and we always welcome your […]

NEXT Women SkillUp: Harnessing Our Emotions

Speaker: Emma Miele, MA, PCC; Founder & Coach, The Breathing Room Moderator: Abby Auerbach, CCO, TVB and Executive Director, NEXT Women Join NEXT Women for a new skill building session on harnessing emotions with Emma Miele, licensed coach, and founder of The Breathing Room, and moderated by Abby Auerbach, Executive Director, NEXT Women. Emotional intelligence and regulation are powerful tools for success. […]

ANA/SeeHer Gender Equality Conference

Prepare your brand for future success where gender equality isn’t a nice to have, it’s a cultural requirement. Plus, we’ll amplify the work of SeeHer media members timed for the upcoming Upfront season. According to SeeHer’s Passing the Gender Equality Vibe Check with Gen Z: From Truth To Trust with Horowitz, women’s equality is a more important […]

Streaming Revenue Strategies for Local TV

Presented by TVNewsCheck How are station group revenue and digital revenue leaders creating opportunities for advertisers on streaming channels? What are digital agency leaders looking for on these services? Speakers Erin Overstreet, VP, Digital Sales, Gray Television Missy Evenson, VP Sales, Local Media, The E.W. Scripps Company Christopher Martinez, OTT Director of Sales, Hearst Television […]

NEXT Women: So, You Want To Be In National Sales?

Speakers:  Denise Galiber, National Advertising Sales Manager, Hearst Television Debbie Presser, Vice President National Sales, Nexstar Media Group Moderator: Abby Auerbach, CCO, TVB and Executive Director, NEXT Women Are you curious about what it takes to work in national sales and what these roles entail?  Join moderator Abby Auerbach and guests Denise Galiber and Debbie Presser on Friday, May 17th to hear about their current […]

2024 ANA MarTech for Marketers Conference

Marketing technology powers the systems that enable great marketing, and our business is transforming. With more than $500 billion in annual spending, a shortage of experienced talent, and an untenable evolving privacy landscape — among other huge challenges such as brand safety, transparency, copyright infringement, and more — the stakes are as high as they've been […]